LUDWIGSHAFEN, GERMANY, November 8, 2011 – Consumers’ interest in agriculture and personal respect for farmers is high, even in countries where less than two percent of the population works in agriculture, according to the BASF Farm Perspectives Study, which surveyed 1,800 farmers and 6,000 consumers. Yet farmers and consumers also agree that farmers’ reputations remain low. The study, which outlines the way farmers and consumers view the farming profession, its challenges and its support network, revealed surprisingly strong agreement on major issues, including the role of farmers and the major challenges farmers are facing in the 21st century. Read the rest of this entry »
Archive for November, 2011
Terry D. Etherton
This article was first published on the IFIC Food Insight Blog on November 4, 2011.
Sustainable is a popular word these days in conversations about the practices used to produce our food. The word is used and misused extensively.
I have asked many folks what sustainable food production means. The answers are diverse, and astonishing in some instances. Relative the latter, some convey that sustainable food production is the only “way” and that unsustainable agriculture doesn’t work. The latter response is more than puzzling to me. If the business is not economically sustainable then it is unsustainable. Read the rest of this entry »
Terry D. Etherton
The public discussion about the need for adequate food is a luxury that well-fed people in developed countries can afford. But in developing countries where the population is growing while the supply of farmland shrinks, people are grappling with a much thornier and higher-stakes dilemma. Unless they can grow more food on less land, they may not have enough to eat. The scale of this is already daunting – more than 1 billion individuals in the world go to bed each night hungry. Read the rest of this entry »